Brand Identity – Logo Design

Momento. is an online coaching company that specialise in supporting people make big career moves. They believe its never to late to switch path and offer one to one online coaching to help people make the change. With the help of specialist coaches a career change is possible. The name encompasses movement, moment and taking action.

The aim was to create a brand identity and logo that positioned Momento as experts in the online coaching space. Professional and knowledgeable yet very personable and approachable. We drew inspiration from the coach/client relationship which formed the main concept behind the logo. From this we built out a visual identity that belonged to the tech space, reliable and user focused.